Strongest nicotine pouches in the UK

If you are new to pouches, this is the wrong page. Read the nicotine pouch strength guide and start in Low or Medium. A 50mg pouch for a beginner means a wasted tin and a bad afternoon.

How we ranked these

The list is ordered by nicotine per pouch, strongest first, using the strength we list for every tin in the range. Where a brand prints nicotine per gram on the tin, we have used the per-pouch figure instead, so Iceberg and Siberia sit where they actually belong rather than where the label makes them look. Caffeine pouches (Iceberg Energy, X-Booster, Denssi Energy) are not included because the mg on those tins is caffeine, not nicotine.

Where a brand sells one strength across many flavours, the table shows the line rather than every flavour. Pablo Exclusive alone has more than 25 flavours at 50mg.

The ranked list

Rank	Pouch	Brand	Nicotine per pouch	Price
1	CUBA Cherry 66mg (sold as a 3-pack)	CUBA	66mg	£6.00
2	Pablo Exclusive (all flavours)	Pablo	50mg	£4.29
3	Iceberg 50mg line (Double Mint, Sour Berries, Emerald and others)	Iceberg	50mg	£4.29
4	Garant Extreme, Fresh Mint, Cherry, Ice Peach	Garant	50mg	£4.29
5	DOPE Freeze and DOPE Blueberry	DOPE	50mg	£4.29
6	NOIS Extreme Mint, Mango Extreme, Blueberry Extreme	NOIS	50mg	£0.25
7	Elux Sweet Melon	Elux	50mg	£4.29
8	Kurwa Collection Max (Strong Mint, Grape Ice and others)	Kurwa	43mg	£4.29
9	Garant Ice Cool	Garant	35mg	£4.29
10	Siberia All White, Slim, Super Slim and Ultra Slim	Siberia	33mg	£4.29
11	Pablo Red, Pablo Ice Cold, Pablo X Ice Cold	Pablo	30mg	£4.29
12	CUBA Ninja line (Ice Cool, Mint Fresh, Liquorice and others)	CUBA	30mg	£4.29
13	Koldnic Cold Ice, Grape Ice, Mango Ice	Koldnic	30mg	£0.99
14	White Fox Black Tight	White Fox	30mg	£4.29
15	GOAT Crystal Ice and Wild Cherry	GOAT	28mg	£0.49
16	Snooze Apple, Blueberry, Pineapple	Snooze	25mg	£4.29
17	Nor NAKD Ice Mint	NOR	22mg	£0.99
18	77 Ghost Mini, Iceberg Black, KUMA, Après, Rush Extreme, IVG Spearmint	Various	20mg	£4.29 to £4.49
19	Pablo Gold Edition, Nordic Spirit Max	Pablo, Nordic Spirit	17mg	£4.29 to £4.49
20	Killa Extra Strong and Killa Exclusive	Killa	16.5mg	£4.29

The top tier, tin by tin

CUBA Cherry 66mg. The single strongest figure in the range, and it is only sold as a three-tin pack. CUBA is a Polish brand that also makes the 16mg standard line and the 30mg Ninja line, so there is a path up through the brand if you want one. The 66mg tin is a niche product for people who have already been on 50mg for a while.

Pablo Exclusive 50mg. The best known extra strong pouch in the UK and the one most people mean when they say "the strongest". Dry, slim, slow to start and then relentless. The flavour list is long, from Frosted Mint and Ice Cold through to Cola, Mocca, Liquorice and a dozen fruits. Pablo also makes the 30mg Red and Ice Cold line and the 17mg Gold line, which are a more sensible place to start with the brand. The Pablo range has every edition.

Iceberg 50mg. Iceberg prints nicotine per gram on the tin, so the number on the lid is bigger than the number here. The 50mg line (Double Mint, Sour Berries, Emerald, Grape, Gummy Bears and others) is the stronger of Iceberg's two tiers. The 20mg line, which includes Iceberg Black, is the gentler one, if 20mg can be called gentle.

Garant 50mg and 35mg. A Swedish brand that only makes extra strong tins. Garant Extreme, Fresh Mint, Cherry and Ice Peach all sit at 50mg, with Ice Cool at 35mg as the brand's lower step.

DOPE 50mg, NOIS Extreme 50mg, Elux Sweet Melon 50mg. Three smaller ranges at the same strength. NOIS stands out on price, at 25p a tin while clearance stock lasts, which makes it a cheap way to find out that 50mg is too much for you.

Kurwa Collection Max 43mg. Kurwa's standard Collection line is 12mg, which puts the brand at the bottom of X-Strong. The Max line jumps to 43mg across the same flavours (Strong Mint, Triple Mango, Grape Ice, Fizzy Cherry, Fizzy Apple, Blueberry Ice), which is the biggest single step between two lines of one brand that we know of.

Siberia 33mg. The pouch that ex-snus users ask for by name. Siberia is a dry, mint-led all-white pouch with a Swedish snus character, and the tin says 43mg/g. The per-pouch figure is 33mg. It comes in four widths, from All White down to Ultra Slim, all at the same strength.

Who these are for, and who they are not for

Extra strong pouches at 30mg and above suit a narrow group: long-term snus users moving to tobacco-free pouches, ex-heavy smokers who have already tried 16mg to 20mg and found the hit faded too fast, and people who use one or two pouches a day and want each to count. That is about it.

They do not suit anyone who is new to nicotine, anyone switching from a 10mg or 20mg vape, or anyone who smokes fewer than 20 a day. For those people the extra strong page starts at 12mg, and Killa at 16.5mg or Pablo Gold at 17mg is a more realistic top end.

If a pouch makes you light-headed, sweaty or queasy, take it out straight away. That is not a sign to push through. It is a sign the strength is wrong for you.

Nicotine is addictive, and using a very strong pouch every day makes it harder to step down later. If you are using pouches to get off cigarettes, the aim is to find the lowest strength that stops the craving, not the highest you can tolerate.

What the proposed UK cap would change

As of October 2026 the Tobacco and Vapes Bill proposes a cap of 20mg of nicotine per pouch for the UK. If it becomes law in that form, every tin above rank 18 in the table would have to be reformulated or withdrawn from UK sale. Nothing has changed on the shelf yet, and the detail of the cap is still being worked through. Our guide to the Tobacco and Vapes Bill tracks where it stands.

Frequently asked questions

Related guides

• Nicotine pouch strengths explained
• 50mg nicotine pouches: what you need to know
• Best extra strong nicotine pouches