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Guide

Snus and nicotine pouches

What snus is, how it differs from tobacco-free pouches, and what we stock in the UK.

Traditional snus is a moist, ground tobacco product from Sweden that you place under your top lip. Because it contains tobacco, the sale of snus is restricted in much of the UK and EU. What most people in the UK buy today are tobacco-free nicotine pouches, which give a similar under-the-lip experience without any tobacco leaf.

Snus vs nicotine pouches

The feel is similar, but the contents are not. Snus uses ground tobacco; a nicotine pouch uses nicotine, plant fibre, water and flavouring, with no tobacco. Pouches are white, dry to the touch, come in a wide range of flavours and strengths, and are the format we stock. For the full breakdown, read snus vs nicotine pouches.

Is snus legal in the UK?

Selling tobacco snus is banned in the UK, but tobacco-free nicotine pouches are legal to buy for adults 18 and over. Full detail in our guide: is snus legal in the UK.

If you came here looking for a snus-style experience, the closest options are stronger, plainer pouches. Browse the full nicotine pouch range, read the strength guide, or see whether you can travel with pouches.