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ZYN nicotine pouches

ZYN made tobacco-free pouches mainstream and still sets the standard for a clean, consistent tin. Here is every UK strength and flavour.

ZYN Watermelon Mint nicotine pouch tin on a white square
19 products, 13 in stock

Quick answer: ZYN is made by Swedish Match, part of Philip Morris International, in Sweden. In the UK it comes as Mini Dry tins at 1.5mg, 3mg and 6mg, and Slim tins at 9mg, 11mg and 13.5mg, all at £4.49 for 20 pouches. The 1.5mg and 3mg tins are the gentlest pouches we sell, and ZYN Watermelon Mint 11mg is the bestseller.

ZYN was the brand that turned nicotine pouches from a Swedish curiosity into something you could buy on a British high street. The whole nicotine pouches range is measured against it. The pouches are dry, neat and consistent from tin to tin, and the strength scale runs from the mildest pouch in the shop to a firm extra strong.

Who makes ZYN

ZYN is produced by Swedish Match in Sweden. Swedish Match has made snus for well over a century and launched ZYN as an all-white, tobacco-free pouch for markets where snus cannot be sold, which includes the UK. Philip Morris International bought Swedish Match in 2022, so ZYN now sits inside PMI alongside IQOS.

The pouches are tobacco-free and white, with plant fibre, nicotine, water and flavouring. ZYN pouches are drier than most, which means a slower, longer release and less drip. Every UK tin holds 20 pouches and costs £4.49, slightly above the £4.29 most rivals charge.

ZYN formats, strengths and the dots

UK ZYN uses two formats, and each covers its own part of the scale.

  • Mini Dry (1.5mg, 3mg and 6mg). A small, dry pouch. The 1.5mg and 3mg tins (Cool Mint, Spearmint, Black Cherry, Citrus) are the gentlest in our low strength band. The 6mg Mini Strong tins (Coffee, Citrus) are the top of low.
  • Slim (9mg to 13.5mg). The standard pouch. Red Fruits at 9mg and Watermelon Mint, Blueberry Mint and Guava Spice at 11mg sit in the strong band. Blackcurrant Frost, Blueberry Frost and Menthol Ice at 13.5mg are extra strong.

ZYN prints strength as dots on the lid as well as a mg figure. Fewer dots means a milder pouch and more dots means a stronger one, but the scale is relative to the format. A Mini Dry tin with a full row of dots is still a 6mg pouch, while a Slim tin with the same row is 13.5mg. Always read the mg number when comparing a Mini with a Slim, or ZYN with another brand.

ZYN tins we stock

A representative selection of the 18 UK ZYN tins we list, grouped by format. All £4.49 with 20 pouches.

ProductStrengthBandPrice
ZYN Cool Mint1.5mgLow£4.49
ZYN Spearmint1.5mgLow£4.49
ZYN Black Cherry1.5mgLow£4.49
ZYN Citrus3mgLow£4.49
ZYN Coffee Mini Strong6mgLow£4.49
ZYN Citrus Mini Strong6mgLow£4.49
ZYN Red Fruits9mgStrong£4.49
ZYN Icy Mint9.5mgStrong£4.49
ZYN Watermelon Mint11mgStrong£4.49
ZYN Blueberry Mint11mgStrong£4.49
ZYN Guava Spice X Strong11mgStrong£4.49
ZYN Red Berry Fizz Limited Edition11mgStrong£4.49
ZYN Blackcurrant Frost13.5mgExtra strong£4.49
ZYN Blueberry Frost13.5mgExtra strong£4.49
ZYN Menthol Ice13.5mgExtra strong£4.49

Who ZYN suits

ZYN suits beginners better than any brand we stock, because nothing else goes as low as 1.5mg. If you have never used nicotine, or you were a light smoker, the 1.5mg or 3mg Mini Dry tins are the right first pouch. Ex-vapers on 10mg or 20mg liquids usually settle at 6mg Mini or 9mg Slim.

The 11mg and 13.5mg Slim tins suit regular users who want a firm, long-lasting pouch. They are not beginner tins. Anything over 9mg is too much to start on, and 13.5mg will feel harsh if you have not worked up to it. ZYN's dry pouch also takes a few minutes to get going, so give it time before judging it.

The bestseller is Watermelon Mint at 11mg, but that is a regular's tin. A first ZYN should be a 1.5mg or 3mg Mini Dry.

ZYN compared

VELO is the main rival and the brand you will see next to ZYN in every shop. VELO runs from 4mg to 11mg, so it starts higher and stops lower than ZYN, and its pouches are moister with a faster release. VELO is 20p cheaper a tin. If you want the mildest possible start or the strongest mainstream tin, ZYN wins on range.

Nordic Spirit is the other Scandinavian name, from JTI. It covers 6mg to 11mg with a moister pouch and a mint-led flavour list. People who find ZYN too dry often prefer it.

Buying ZYN nicotine pouches in the UK

ZYN is legal for adults aged 18 and over, and we verify age at checkout. ZYN is one of the most copied pouch brands in the world because of its US popularity, and fake tins do reach UK marketplaces. Ours comes through official UK distribution, and a genuine UK tin carries UK labelling rather than US warnings.

Tins are £4.49. Order before 8:30pm for same day dispatch. Delivery is free on orders over £20, which is five tins. Note that UK ZYN differs from US ZYN, which uses a 3mg and 6mg scale in a different format, so ignore American reviews when picking a strength.

Frequently asked questions

What is the strongest ZYN in the UK?

13.5mg: Blackcurrant Frost, Blueberry Frost and Menthol Ice. These sit at the bottom of the extra strong band. A 12.5mg Icy Blackcurrant XX Strong appears from time to time.

What is the mildest ZYN?

1.5mg Mini Dry, in Cool Mint, Spearmint and Black Cherry. It is the mildest nicotine pouch we sell from any brand.

What do the dots on a ZYN tin mean?

A strength scale that runs within each format. More dots means a stronger pouch, but the scale resets between Mini Dry and Slim, so compare by mg, not dots, when moving between the two.

Why is ZYN drier than other pouches?

Swedish Match makes ZYN as a dry white pouch so the nicotine releases slowly and there is little drip. It takes a few minutes longer to feel than a moist pouch, but it lasts longer.

Are ZYN pouches tobacco-free?

Yes. ZYN contains no tobacco leaf. The fill is plant fibre, nicotine, water and flavouring. The pouches are white and do not stain.